Resume

簡歷

Publications

著作目錄

Projects 

研究計畫

Contact

聯絡方式

Chen-Ya, Wang

王貞雅

Chen-Ya, Wang (王貞雅)

 

現職

Employment

清華大學服務科學研究所助理教授

Assistant Professor, Institute of Service Science,

National Tsing Hua University, Taiwan

學歷

Education

賓州州立大學餐旅管理博士

聖加倫大學國際管理碩士

台灣大學國際企業學士

Ph.D, Hospitality Management, Penn State University

MS, International Management, University of St. Gallen

BBA, International Business, National Taiwan University

學術經歷

Academic Experience

賓州州立大學餐旅管理學院講師

Instructor, School of Hospitality Management,

Penn State University

研究興趣

Research

Interests

服務接觸與溝通 Consumer responses to service encounters

跨文化服務行銷Cross-cultural services marketing

前線服務人員管理Management of front-line service employees

觀光餐旅行銷 Tourism and hospitality marketing

開授課程

Courses

Taught

跨文化行銷溝通Cross-cultural Marketing Communication

前線服務人員專題研討Seminar on Service Providers

組織行為Organizational Behavior

餐旅行銷Hospitality Marketing (at Penn State)